“Lots of activities but not enough closes. Lots of leads, just have to light a fire to get going faster to turn leads into work. How do we do that?”
Thoughts of the Day: Good news is you have opportunities coming in the door. Should you be closing the leads you have in front of you? Do you understand your clients’ needs, and how well are you doing at conveying that understanding? Is this the right time for your client to buy, and what can you do about adjusting the timing?
“We don’t have an interview process. We’re haphazard and I think that leads to some of the hiring problems we’ve had. Would like to get a lot better at interviewing and hiring the right people for my company. Can you help?”
Thoughts of the Day: Lay out a process that you can use every time. Consider testing to gain some insight. Decide who should be involved in the interviews, and in what order. Keep evaluating your process to compare results and see how to improve.
We recently had one of our managers out for training. When he was away and no one was around to watch how things were going, a couple guys thought they could slack off. How do we get folks to understand that it’s about getting the work done, that’s their job?
Thoughts of the Day: Using time wisely is something that some people have learned how to do while others have not. Set goals to focus intention on the right objectives. Speak honestly about what’s expected, and whether those expectations are met, or not. Make sure the work has a purpose. Team up the less productive people with the most productive staff, so they can benchmark their performance and pace.
“Just bought a product line from another company. It’s going to be a great growth opportunity for us, as we expose our clients to another solution that they can use every day. However, the brand transition is going to be work – lot of heavy lifting – just has to get done. Figuring out the integration of all the brands is not something I’m expert at. Any suggestions?”
Thoughts of the Day: Merging in acquisitions can be a great time to look at your overall brand identity. Do an asset and liabilities assessment of the existing and incoming brands. Consider the long term plans of the company. Think through what is the story behind the acquisition and how that story helps to improve what customers receive in the future.
“After a few years of owning my own business, I feel like I’m living on the edge. I see opportunities and jump on them. I ride a roller coaster of ups and downs. I put some wins on the board and try to leave behind the things I wish I could do over. At the end of the day, it all seems like such a gamble. Is this what business ownership is all about?”
Thoughts of the Day: For many owners, running a business becomes a thrill ride of excitement, adrenaline rush, let down, and re-charge. Look at behaviors linked to entrepreneurship. There are obvious warning signs and success markers. Survive the roller coaster ride of small business ownership and make more money while doing so.
Episode Summary This week I had the honor of interviewing Russ from Onsite Shredding. We created the Faces of Small Business Podcast as a platform to interview the CEOs and entrepreneurs who really matter – small business owners. The…