Marketing is an essential component of any business. The long-term strategy creates awareness and demand for your product or service instead of solely focusing on generating revenue in short bursts with sales as its sole function. The importance of marketing...
Each year we buy a fair amount of new equipment for our business. I usually just start buying what we need when cash is available, or use our credit cards when I find something at a good price. It usually...
Construction businesses are taking a hard hit lately as the cost of construction materials rise. The cost of construction materials like lumber has been on the rise in recent months, meaning builders are taking a hit to their bottom line....
Did you know? According to a recent report, nearly 60% of small businesses have experienced some form of cyberattack, and social media business accounts is often the entry point. Hackers can gain access to your business accounts and use...
As the workforce evolves, so too must the strategies companies use to hire and retain employees. This workforce revolution could not be more accurate, especially in 2022. We are living in the aftermath of a global pandemic. Additionally, many businesses have hired...
When you're ready to start marketing your business, the first step is finding the right marketing vendors. But how do you know which marketing vendors are right for your business? It can be hard to know which marketing vendors are...
If you missed our first post about what Key Performance Indicators (KPIs) are, click here. If you're like most business owners, you're always looking for ways to increase sales and grow your business. But how do you know if you're...
Initially written for Chauffeur Driven Magazine by Robyn Goldenberg. Remote work is the new normal. COVID drastically changed how companies operate, and it's also changed how employees work and where they work. Many companies have reduced their square footage or even closed...
Originally written for Chauffeur Driven Magazine by Robyn Goldenberg Question: “We have burnout symptoms. We’ve been working harder than we ever have before with fewer resources and for less money at the end. I’m starting to feel like there’s no end...