Tag: mergers

Combining brands after an acquisition

Brand identity after an acquisition

"Just bought a product line from another company. It’s going to be a great growth opportunity for us, as we expose our clients to another solution that they can use every day. However, the brand identity after an acquisition is...

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Business Partners keep track of contacts

Before Partnering, Do Your Due Diligence

Ask Andi: We are thinking about joining forces with another firm. Cultural differences could be the biggest problem. What can we do to make this work? Thoughts of the Day: Due diligence is a process of detailed investigation. Mergers are...

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