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Afraid to hire new employees, that’s how owners get stuck

I’m afraid to hire new employees, only to lay them off… I’m definitely working more than I should be… I’m sure you’ve been in the same place. Ugh! Thoughts? Thoughts of the Day: Read your note with concern – this is how business owners get stuck. Decide how much future hiring will be driven by…
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Magnet pulling people for inbound lead generation

Building a sales pipeline of prospects

We have some things in the pipeline, but not $20k in the pipeline to meet our goals; not knowing where the sales goals are going to come from just gnaws at me Thoughts of the Day: In every small business, it’s marketing’s job to push up the volume in the sales pipeline. Think of the…
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Trouble with commercial sales? Making the transition from retail can be challenging.

As a successful small construction business, we’ve had a strong residential client base for a long time. Now we’re trying to diversify by getting into the commercial and light industrial sales. We’re finding that commercial / industrial market is tougher to get into than we expected. Thoughts of the Day: It may not be harder…
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Working the Night Shift: Is it time to add another shift?

We want to keep up with customer demands. How much can we produce without going to another shift, what is our shift capacity? We don’t have anything figured out for the night shift. When should we consider doing this, and what would be involved? How do we add another shift, and can we keep it…
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What’s in the Pipeline

  Can’t give you specific numbers on what’s in our pipeline. Don’t know how that relates to what we need for business in order to be healthy. Seems too complicated to try and put it all together. Thoughts of the Day: Knowing where the business stands numerically is a finance responsibility. Keeping track of the…
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