Tag: small business

Our Company's Future Voice

Our Company’s Future Voice

Our industry is going through a tremendous amount of change. We have to get ahead of the curve or we risk being left behind in a declining business. We need to figure out how to present ourselves in the best...

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website maintenance Working with Intention Towards Marketing business better

Marketing with Intention

We see marketing as necessary, we just don’t budget for it. And we don’t have a plan, no clue how to build one. We try stuff and hope it works. We're not sure how much to spend on marketing. Or...

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using PR Candidate for your business

What Makes a Good Salesperson?

We have an employee who we think, perhaps, is the wrong fit in sales. Or is it too early to tell? Should salespeople have more experience? (Fortunately, he’s doing well in account management.) What makes a good salesperson? THOUGHTS OF...

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Drive Brand Visibility on Social Media

Social Media Visibility

  We know that social media visibility is important. We need to have a better consistency. Unfortunately, allocating time for posting gets lost in the rush of everything that has to get done. Coming up with a theme can be...

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Reaching target audience with marketing

Follow a Business Plan

Find it hard to follow a business plan. Hard to trust the numbers and use them in calculations going forward. Things seem to change dramatically from when we lay out a plan to the end of the year. We line...

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non-compete agreements

Non-Compete Agreements

Prevent employees from becoming or engaging with competitors Don't be a doormat. We have a problem with non-compete agreements between an employee, employer, or contractor. Neither our employees nor our business partners have signed one. We would never think of...

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sales team Closing the Gap in Sales Support non-compete deals

Close the Gap in Sales

Don’t know if my team can close the gap in sales that we need over the next several months. At least I’m worried about it now. But the real question is, what should I do about it. Thoughts of the...

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Accountability Starts at the Top in Business

Transferring Ownership Across Generations

We’re a two-generation company, and I find that transferring ownership across generations is very confusing. It feels like as long as the seniors are alive, we in the next generation will never own the company, even though we’re now doing...

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